2024 Sanya bridal week to take place in December

The press conference for the 2024 China Sanya International Bridal Fashion Week is held in Paris, France, on Sept 11. [Photo/Hainan Daily]

On Sept 11, the press conference for the 2024 China Sanya International Bridal Fashion Week was held in Paris, France, announcing that the event is set to be held in Sanya, China, from Dec 8 to 12 this year.

The event is poised to feature 10 activities, including brand showcases, exhibitions, trend forums, and award ceremonies. It welcomes high-end bridal and formalwear brands worldwide to participate, as well as global buyers and retailers for procurement.

The event also invites engaged couples and guests to attend the shows and exhibitions while welcoming fashion celebrities, media, and bloggers to cover the event. Furthermore, global wedding industry professionals are encouraged to participate in this fashion week.

Building upon the success of the inaugural bridal week in 2023, this year's event is set to introduce new elements, such as showcasing on lawns and beaches, highlighting the tropical coastal charm of Sanya. The event is anticipated to feature multiple celebrity banquets and designer meet-and-greet sessions.

With the participation of 30 international bridal brands, the event is set to continue to collaborate with leading domestic media partners for extensive coverage and promotion.

A Sanya Wedding and Tourism Resources Promotion was also held during the event, showcasing Sanya's unique advantages, including its favorable climate, natural surroundings, well-developed hospitality facilities, convenient transportation, and visa-free policy.