Sanya welcomes 1st large South Korean tour group after Spring Festival

On Feb 20, Sanya welcomed its first large South Korean inbound tour group after the Spring Festival. Nearly 200 tourists from South Korea's KDB Group arrived to start their leisure vacation in Sanya.

During their stay, they visited popular attractions such as Tianya-Haijiao, West Island, Yalong Bay Tropical Paradise Tourist Area, and Sanya Romance Park. Golf and yacht activities will also be available, allowing visitors to experience Sanya's distinctive island scenery and resort ambiance.

"Our travel agency has a team of highly skilled and dedicated tour guides, with each guide handling approximately eight tour groups per month, ensuring a high level of service and satisfaction for all clients," said Zhu Meixiu, a Korean-speaking tour guide at Hainan Meirui International Travel Agency. She added that South Korean tourists are interested in cultural experiences and wellness tourism, with bookings for South Korean tourists currently scheduled up to April.

In recent years, Sanya has made significant efforts to promote the South Korean market and engage in international cooperation. In 2024, Sanya reached a cooperation agreement with Hana Tour, South Korea's most influential travel agency. Since 2024, Hana Tour's promotional efforts for Sanya tourism in the South Korean market have reached over 4 million online and offline impressions.

South Korean tourists visit Yalong Bay Tropical Paradise Forest Park. [Photo/Sanya Daily]