Sanya introduces incentive measures to boost consumption

Sanya recently introduced a series of detailed incentive measures for market entities in the cultural, sports, tourism, and exhibition sectors, including accommodation enterprises, scenic spots, and cultural performance venues, to stimulate consumption and enhance market dynamics.

The measures consist of 16 key points, including supporting large-scale concerts, music festivals, high-quality artistic performances, influential sports events, renowned e-sports businesses, and boutique summer camps; increasing support for international cruise tourism; introducing large-scale exhibition projects; promoting duty-free shopping on outlying islands; supporting joint promotional activities for cultural, sports, tourism, and exhibition sectors; continuing the distribution of consumer vouchers; enhancing payment convenience for overseas visitors; encouraging accommodation enterprises to upgrade products and services; promoting innovative marketing activities for travel agencies; enhancing the quality of scenic spots and cultural performance venues; and encouraging all districts to strengthen support.

Each quarter, a one-time reward of 10,000 yuan ($1,396) will be given to the top 20 accommodations based on occupancy rates.

For parks with a daily average of 2,500 visitors or more and a year-on-year growth of over 10 percent, a one-time reward of 5,000 yuan will be given in the second and third quarters, with an additional 1,000 yuan for every additional 2,500 visitors, up to a maximum of 100,000 yuan.

In the second and third quarters of 2024 and 2025, the top 20 travel agencies responsible for visits to hotel and scenic spots will be rewarded, with each agency receiving a cumulative reward of up to 100,000 yuan per quarter.